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Brand continuance · Digital · Print · Large format

Radiesse plus Lidocaine

An established identity, carried across new digital, print and large-format communications.

Explore the project
Radiesse social campaign tiles arranged around an Instagram phone mockup
A consistent brand, across every format
01 The project

One identity.
Many touchpoints.

Radiesse supplied an established brand style guide. The work was to extend that system into clear, cohesive campaign assets for social, patient and practitioner communications, and large-format display.

Each format keeps the existing identity recognisable while adapting the content and composition for its audience and setting.

02 / Large format

Designed to
hold the room.

Large-format artwork carries the established brand system into a clinic setting, with a confident hierarchy and considered spacing at display scale.

Radiesse large-format lightbox artwork displayed in a contemporary clinic interior

RADIESSE® + Lidocaine · Lightbox artwork

03 / Print

Information
organised.

Patient and practitioner brochures give each audience a focused, brand-consistent print experience, from first read through to detailed reference content.

Radiesse patient brochure with campaign photography and educational content
Radiesse practitioner brochure with treatment information and clinical reference content
Radiesse clinic display print featuring the regenerative scaffold campaign
Radiesse clinic display print explaining treatment versatility
04 / The brief & the work

The challenge

Extend an established brand into new communications while remaining aligned with the supplied style guide.

My role

Brand continuance and design adaptation across digital, print and large-format artwork.

Creative approach

Use the existing visual language consistently, adjusting layout, hierarchy and content for each channel.

Final outcomes

Digital campaign tiles, patient and practitioner brochures, and large-format lightbox artwork.